WHAT WE DO
At MAAD Toys™, our team of industry professionals combines a passion for play with a business-savvy approach to toy development. We are highly customer-focused and able to react quickly to dynamic market trends thanks to our agile structure.
We specialise in all things toys & play, leveraging a vast network of trusted manufacturers across China, Indonesia, and Southeast Asia. With team members on the ground in local markets negotiating in native languages, we secure competitive pricing and maintain close oversight of production — ensuring high quality while keeping costs down.
From initial design through manufacturing and distribution, we act as your hands-on partner across many areas including injection molding, wood, arts & crafts, plush toys (incl. feature plush), stationery, and games.
When you choose MAAD Toys™, you gain a dedicated ally in turning great ideas into beloved toys.
MANUFACTURING
Our team holds a wealth of experience in manufacturing high quality products out of Far East Asia. As a responsible company we carefully partner with factories that are ethically audited. In addition we also carry out our own inspections and audits in order to maintain consistent quality and standards.
PRODUCT DEVELOPMENT
Creativity is the foundation of our business. Every single MAAD™ toy is intricately considered and designed carefully to not only look beautiful but provide children with play value. We truly consider our end users, so that children who receive our products have fun and enjoy creative satisfaction.
LICENSING
Our experience of working closely with both licensor and licensee throughout the approval process, has consistently proved crucial in bringing products to market on schedule and within budget. By immersing ourselves into the world of each brand, we tailor our products to reflect the personalities of the characters we are bringing to life and extend the reach of the stories beyond the screen or page.
TOY SAFETY
Safety in the design and manufacture of our toys is always our primary consideration. Our products are independently tested at various phases of the production process, ensuring they are consistent and meet all appropriate international safety standards.
Furthermore, our products are tested again prior to shipment to maintain the highest possible levels of quality. MAAD Toys™ products are sourced from a range of international manufacturers and the factories used are independently audited to conform to industry standards on workers rights and welfare.
Please enjoy your MAAD Toys™ products with confidence.
OUR PROJECTS
Check out our previous product collaborations!
CONTACT US
Discover how MAAD Toys™ can transform your product portfolio - get in touch with our team today.
THE MAAD HOUSE
Unit A3, Broomsleigh Business Park
Worsley Bridge Road
London, SE26 5BN
United Kingdom
